Why I Created CRUISE777

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I've been in the tax and accounting service business for more than 40 years, and cruising has been a passion of mine for decades. Over the years, I naturally became the person friends, family, clients, and neighbors turned to whenever they had cruise questions. That's really one of the reasons AskBruceL came about.​

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Twenty-one years ago, after becoming dissatisfied with a local travel agent I had been referring people to, I decided to start handling cruise bookings myself. I joined a host agency and began using my own experience to help people find cruises they would enjoy.

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I've now been on more than 40 cruises, and I've seen the industry change dramatically.

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Today, technology has changed the way we shop for cruises. I started comparing the pricing, cabin inventory, promotions, and perks available through my traditional agency with what I could find through other cruise-shopping engines.

I was surprised to discover that I wasn't always finding the best deal through my own agency.

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I learned that different cruise sellers can have access to different pricing, promotions, cabin inventory, and perks. 

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That changed how I shop for my own cruises.

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I found a cruise-shopping engine that I now use myself because it gives me another way to search and compare before I book. I liked it enough that I thought, "Why not share this with the people I know?"

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That's what CRUISE777 is about.

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I'm retired. I'm not trying to build another business or create a full-time travel agency.

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I simply love cruising, have accumulated a lot of experience, and enjoy sharing what I've learned.

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Think of AskBruceL as the resource. CRUISE777 is the place to shop.

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When you're planning a cruise, I may point you toward useful tools like CruiseDeckPlans to look at ship layouts, cabins, and deck locations.

 

​When you're ready to shop for the cruise itself, use my dedicated portal:

 

👉 777.cruise.com

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Create a free search profile on my link. Search for yourself. Compare the cruises, cabins, prices, promotions, and perks. If you find something you like, book it directly through the site.

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It's designed to be simple: you can search, compare, and book on your own whenever it's convenient for you.

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If you want my opinion about a ship, itinerary, cruise line, or cabin, I'm always happy to share it. That's the part I enjoy.

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My goal is simple:

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I found cruise-shopping resources that I use myself, and I wanted my friends and family to have access to them too.

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If these resources help you find a better cruise, a better value, a better cabin, or better perks, then I'm happy I shared it.

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CRUISE777 — Cruise Smarter with Bruce

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Search it. Compare it. Book it.